In day-to-day life, anyplace exterior a navy base, there’s in all probability one piece of clothes that you just see greater than some other. One which, I might guess, won’t ever sluggish in reputation due to the mix of favor and luxury it gives. I’m speaking in regards to the traditional graphic T-shirt. At this level, it’s virtually its personal self-discipline of clothes manufacturing, with loads of corporations producing nothing else. I’m carrying one proper now, and odds are good you is likely to be too.
And but, it didn’t exist till one, minuscule part of the long-lasting 1939 movie, The Wizard of Oz. It’s such an offhand look that it’s unlikely even Ozheads keep in mind it — particularly as a result of it’s hidden within the parade of intoxicating visuals that’s Dorothy and pals’ first go to to the land of Oz. For lower than 10 seconds in that sequence, we see the Scarecrow being repaired by a few Ozhandymen, every carrying a inexperienced T-shirt with the phrase “OZ” screenprinted on the entrance.
This transient cameo appears to be the first ever media look of the graphic tee, and even then it was forward of its time. Graphic tees wouldn’t actually change into fashionable till not less than the Fifties, earlier than really taking off within the Nineteen Sixties.
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The film’s creators clearly noticed the screenprinting on the wall, although. The concept of the simple, expressive graphic tee appeared to enamor them, since their contributions to graphic T-shirts didn’t finish on display. As a bonus, The Wizard of Oz additionally produced the inaugural promotional graphic tee, a easy “Wizard of Oz” T-shirt that was given away on the movie’s premiere.
Lions, and tigers, and graphic tees! Oh, my!